psychology hacks for compelling copywriting that converts

8 psychological hacks for creating compelling copy and content that converts.

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This was a section of books at a local library. Among them, there was a particular book that caught my attention as my eyes were randomly gazing, just to take a break from my mobile. Guess which book was that? If you guess it’s China in ten words, BINGO! A few minutes later, I realised how I was influenced […]

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copywriting strategies to gain maximum exposure for brand

3 copywriting strategies to gain maximum exposure for your business brand.

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This is one of those scenarios that I dislike during a social gathering. It was a dinner gathering over a hot pot session several years ago. While we were enjoying the conversations and the food, suddenly the topic was changed by one of our friends. It became a relationship advice session. Those who were singles were preached […]

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